Statistical Significance Calculator
Enter the number of clicks and conversions (or conversion rate) and get the intervals in which a conversion can lie with a probability of 70%, 80%, 90%, 95% and 99%
The diagram shows what the conversion can be with a probability of 95% (confidence interval).
A probability of 95% (p < 0.05' }}
) is taken as the generally accepted level of statistical significance.
±0%
Here are the results:
- Probably 99% conversion is between 0% and 0%. Deviation ±0%
- Probably 95% conversion is between 0% and 0%. Deviation ±0%
- Probably 90% conversion is between 0% and 0%. Deviation ±0%
- Probably 80% conversion is between 0% and 0%. Deviation ±0%
- Probably 70% conversion is between 0% and 0%. Deviation ±0%
Instead of clicks and conversions, you can use impressions and clicks respectively to count CTR values instead of conversions.
Actually, it's not really a statistical significance calculator,
70%.. 99% = 1 - p
where p — significance level, i.e.
it is already set by us.
The mathematical model uses some assumptions, so
values - not the ultimate truth. Keep in mind :)
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